Ebook 3

How To Make An Ebook

Choosing The Right Market From The Start

 

 In this article we are going to unveil the most important factor on how to make an ebook and making sure it’s about a hot-on-demand-money-sucking topic.

In my opinion, and I’m talking from own experience, this crucial step is where most people get it wrong.

Just one more thing before we start. This article is equally aimed to the avid writer as well as the internet marketer who hates writing. Stick with me and you’ll see why in a minute.

If you have read or watched any internet marketing course to give some guidance on how to start writing your own ebook, you’ll probably found a chapter where the writer recommended to “write about your passion”, “write about your favorite hobbies”, “everyone has an expert within” or something along those lines.

However, if you blindly follow the advice above,  unless you are so lucky to be an expert on an already very popular subject, you’re in for trouble.

Let’s say you are an expert or your hobby is to study, and I’m making this up, “the secret life of the Egyptian beetle”. You can still go ahead and put your knowledge down as an ebook, but count on a very slow selling process if any.

Probably, after months of research, typing and marketing your product, you’ll be left wondering why the number of sales are so lame and if the effort was worth the while.

I hope you start seeing why… Now, let’s get this right from the start and ask ourselves the right questions.

What is people looking for on the internet? Contrary to what  many Internet Marketing gurus lead you to believe, most people are just information seekers. Students researching for a school task, people looking for information on a car, a TV model, a movie, a restaurant, etc., and believe or not, other marketers searching for information for their products.

However, there’s still a group of people to whom you can easily target and sell. This is a group of people looking for immediate solutions to their pressing problems. These people are searching the internet with their credit card by their side. They need a solution to their problem and they need it now. Now you know where to start.

But, how are you going to monetize on these prospects? By writing an ebook on a solution to their problem. Better still, it doesn’t have to be a two hundred pages text, just a thirty to fifty pages clearly explaining how to solve their  problem and there you go, laughing all the way to the bank.

If you are completely clueless on what to write about, do a broad keyword/market search, but instead of second guessing, let the market tell you what it’s looking for.

Most people start their keyword or market research with a fixed target in mind. Instead, use terms like “how to”, “get rid of”, “help”, l”earn”. You’ll come up with a list of keywords and phrases on subjects that real people are looking for. Be a medium. Provide a solution.

Some important considerations

Once you have defined the subject of your ebook, do a thorough background checking on your audience. You should consider factors like age, gender, culture, social background and education. In other words, write for your audience.

Write your thesis statement. This nothing but a short paragraph clearly explaining the reasons for your ebook and what you are going to write about. Be specific.

A thesis statement can be considered the foundation of your work and will help you to stay on course while writing your ebook.

Most people will be writing their ebook on MS Word. Turn on the auto-save function. Trust me it will spare you more than a headache. Don’t forget to back up you document in other media such as CD.

Some of you may be wondering how to become an expert on a field you don’t know anything about. Well, instead of spending countless hours of research I’m going to let you in a fantastic ebook where everything is explained in the greatest detail. The whole process from A to Z. I bought it I while ago and I can only say that it’s been a real life and time saver. In my opinion is a must-have blueprint for any serious writer.  Learn more about HERE.

If you are an internet marketer and plainly dislike writing, don’t despair, you can still easily outsource most of the tedious work. I’d still do the market research myself and once I had a clear picture on which market I want to target, then I’d go and outsource the rest.

Outsourcing can be a blessing or a nightmare for your business if not done properly from the start. Believe me, I had no idea where to start and was really confused on how to contact and address people, not to mention the trust factor.

Again, I can strongly recommend this outsourcing service. Everything is clearly explained in text and video. How to contact people, how to build your team, everything. They even train your team for you!

Even if you like to write yourself, you will be positively amazed from how many tedious tasks can be delegated for a real bargain. Another must have. Check it out HERE

In closing, choose your market wisely and you’ll be handsomely rewarded.